When Your Name is Your Business: Building a Personal Brand

In the digital age, building and establishing a personal brand has become increasingly vital for professionals across industries. Whether you’re an entrepreneur, influencer, freelancer, or corporate professional, your name can become synonymous with your business. Your personal brand is the impression others have of you, incorporating your expertise, values, and unique qualities. And sometimes, your name itself can be the …

This Christmas, It’s All About Corporate Family Events!

If you’re a regular reader of Meeting & Incentive Travel, an insightful trade title for the corporate events industry, you may have seen my opinion piece this month on corporate Christmas parties.  The sentiment behind the article? That, in order to be more sensitive to world events and the current economic climate, corporate Christmas parties have evolved in 2023. My …