Salt Bae – A Hospitality Marketing Masterclass or A Flash in The (Very Expensive) Pan?

It seems you can’t look at a newspaper or website right now without seeing Salt Bae, the steakhouse lord whose Knightsbridge restaurant is certainly snatching the headlines.  The hype is off the scale. People are outraged and intrigued in equal measures by the price of a gold-coated steak and reports of bills in the tens of thousands that would make …